Yeah, we wished… A party pooper named Covid-19 canceled every event.
However, this was the campaign:

StubHub, one of the largest ticket resale marketplaces in America, wanted to kick off the new year by getting people excited about all the events they were looking forward to.
 

So, we gave everyone the chance to become the star of their own customized tour.
 

Through a social media campaign, we asked users to share which events they were most excited about. In return, we surprised them with personalized tour posters—dreamy, eccentric designs inspired by their ideal lineup.

StubHub

2020 - the year to be the
star of your own show!

 

The flexible design system allowed for countless combinations of events and styles, making it easy to create tons of unique, visually striking posters. And for a lucky few, we even printed and mailed a physical copy of their custom tour poster.